One of the most powerful uses of automation is to bring in leads and sales on autopilot, and this training reveals one of the most effective ways to do exactly that: the Evergreen Launch Funnel.
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0:27: Understanding Launch Types
1:02: What This Video Covers
1:45: What Is a Funnel
2:20: Pros and Cons of Launches
5:49: Pros and Cons of Evergreen Funnels
6:54: The Evergreen Launch Funnel (ELF)
7:47: ELF vs. PLF
8:19: What does Evergreen Launch Funnel Mean?
9:39: How Is an ELF Different Than a Sales Funnel?
10:45: The Psychology of Launching
11:51: Authority
12:58: Attraction
15:26: Trust
17:37: Reciprocity (Giving to Get)
19:44: Community
22:11: Social Proof
24:42: Scarcity
26:26: Wrap Up